Wow!! The Mass Planner social media automation software giant has been shut down by Instagram today!
If you go to their website, you will get this below:
We are sorry, but at the request of Instagram we have been forced to close our service.
Mass Planner Gone??
Such a bummer!!
Their official announcement to their customers about today’s news was sent out in spurts so the news spread like wild fire across the globe!
Today’s shut down of Mass Planner is not the only one! PeerBoost, InstaPlus, and FanHarvest were also shut down by Instagram today!
With Instagress‘ shut down last month on April 20th, this makes Instagram really out on a rampage within the last 30 days!! There are many others too like InstaEasy that are already gone.
Wow! Who else is next on the chopping block??
ARE YOU A CUSTOMER?
Did you get the letter from them and does your Mass Planner software still work?
If it still works, how long do you think it’ll continue to work for?
Remember this is a software, not a website, so how can Instagram shut down all of Mass Planner’s customers who are currently using this on their computers/laptops?
It’s interesting because Mass Planner not only provide automation services for Instagram & Facebook but many other social media platforms too like Twitter, Pinterest, Google+, LinkedIn, and more.
So not sure how they can shut down their entire operation? Or could they?
The automation services Mass Planner provides are so awesome because they have a LOT of tools and functions like:
- Liking posts
- Following real people’s accounts
- Unfollowing accounts
- Block accounts
- Joining Groups/Communities
- Direct Messaging
- and a lot more!
What Does This Mean For Us?
With this shut down, if it’s permanent, it will mean we are back to organic growth or advertise on these two social media platforms, Instagram and Facebook.
Facebook being notorious for making people pay to get any of our Fan Page posts seen. While Instagram account engagement keeps getting lower and lower as they more and more turn into Facebook.
Advertising sucks because they don’t always work that well if you don’t know what you’re doing and you’re spending up the wah-zoo!
So, Back To The Basics?
Organic growth kind of sucks as we all know and SLOW as hell, so that’s why we turn to these softwares to build our accounts.
But who has cash for advertising? If you don’t advertise, then they suppress your posts unless your content is super engaging or relatively “famous” on their platforms.
Going back to basics is having great content, it all starts with that. If it’s on Instagram, your content needs to be visually engaging because most people don’t even read your captions!
Your content needs to spark interest, feeling, and an urge to click the little heart icon. This is why posting just product shots never get you any engagement for a lot of shop accounts on Instagram.
If you are to stop using these automation services, you need to go back to your account and check your content and see you can improve going forward to keep or improve your engagement.
Any Mass Planner Alternatives?
There’s one more that people are flocking to and that’s FollowLiker – not as good as Mass Planner, of course, but it will have to do until that gets shut down too!
I’m sure this won’t last too much longer since Instagram is out to get everyone it seems.
AND Guess What?
People’s accounts are being banned already so if I were you, I would turn off all tools for Facebook & Instagram to hopefully won’t see any bans or shut downs of your own accounts.
Not sure if the bans occurred on Facebook or Instagram, but the Black Hat World forum has been on fire today too on this topic and a few people have mentioned this!
I’m truly sad for all the masses that use Mass Planner and the recent ones that just signed up. How will all this shake out, I am not sure and it will take some time for Mass Planner to get it all figured out.
Hopefully, this will get fixed hopefully and all is well! Wishful thinking?? 🙂
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WHAT DO YOU ALL THINK??
Please let me know what you think about this latest Mass Planner shut down by Instagram in the comments below!!
Let’s make money online!