Seems like everyone has a blog these days, in fact, there are more than 152 million blogs for the year 2013 according to Quora.com.
By now, there are probably close to 200 million or more blogs out there but how many of these are making money?
Majority of these blogs, probably more than 90%, are not making consistent monthly income. Why is that and what can we do about it? It is because the approach going into blogging is all wrong.
Here are four things you can do to ensure your blog is successful and not have it end up to be another abandoned blog on the internet:
- Give it time and commitment
- Write original content
- Invest in your blog
- Make it like a business
Give It Time and Commitment
Some others may have a full time job and think blogging to make money at home seems like an easy alternative to the 9 to 5.
This kind of thinking can lead to the wrong approach to blogging because you’ll never take your blog seriously enough to give it the time it needs and the commitment from you on it.
Consistency and time are key factors to the success of a blog.
Consistency means that you are adding content to your blog regularly. Regularly can be defined by you, whatever schedule you feel you can keep up with, decide on it, and stick with it. If you want Google to rank your blog high, you will need consistent new content added to your blog.
Time is needed because Google doesn’t love you overnight. Your blog will receive organic traffic through your use of SEO but that traffic doesn’t come overnight.
Google needs to know your site can be trusted and that takes time. Blogging is not a get quick rich scheme at all but if you can be consistent with it and give it time for your website to rank, then you’ll be reaping in the rewards in due time.
Write Original Content
Search engines these days are super sophisticated and will even know if you’ve paraphrased content, meaning trying to rewrite it in your own words.
Don’t use any word spinners or content generation programs as these techniques will also be detected by the search engines and you will lose rank if you’re found out.
If you are stuck on ideas on what to write, you can try looking up a book online that’s on your topic and look at its table of contents. The table of contents will give you plenty of ideas for your blog posts.
Another way to get ideas for your blog is to go on question and answer websites and learn what the people in your niche are asking about. You will find many topic ideas that you can offer your audience solutions for.
Finally, another way to find content to write about is community forums in your niche. You can find out what people are talking about in your niche and find what problems they face. If you can find solutions to these problems, what a great way to add content to your blog!
Invest In Your Blog
You can start a blog these days for free but when you do that, part of your thinking is that it’s free anyway so you won’t pay much attention to it after awhile.
If you pay for that domain name, pay for hosting, or pay for training, then you’ll be more invested in your blog and you will then take it more seriously.
Many people start a blog as a hobby and so they don’t take it seriously, especially if it’s free. You must approach it like an investment so you have a reason to pay attention to it, at least psychologically.
If you’re a beginner blogger, invest in training yourself. Blogging sounds easy but there are techniques on how to build out your site and make it easy to navigate for your audience.
Educating yourself will make your blogging life easier and your blog much more professional looking.
A training program I love to use is the Wealthy Affiliate program that has rich courses to learn from. It’s a platform that includes the web hosting of your site as well as two free blogs using sub-domain type URLs (“yourname.siterubix.com”) or you can invest in a “yourname.com” domain.
Their training is extensive starting at the beginning where you choose your sub-domain or domain name all the way through to making your first dollars!
You can join it for FREE but what does free get you? Not all the training (but a great way to see for yourself what’s available) and believe me, you want all the training!
So like I’ve been saying, invest in yourself and get the Premium membership! The best thing you can do for yourself is to invest in yourself!! If you want more details on Wealthy Affiliate, click HERE to see why this program is totally worth it!
Make It Like A Business
Once you make your blog like a business, you will make sure it’ll make money because who wants to own a business that doesn’t make money?!
Again, approach is everything, and if you treat it like a hobby, it’s not going to anywhere.
How do you make it a business? Here are a few things you can do to make your blog a business:
- Branding – When you create your logo, make sure it looks professional and speaks true to what your blog will be about. If you can’t do it yourself, get someone else to do it on Fiverr.com. This is part of investing in your blog, do it! 🙂 Then make sure everything else like your social media accounts, YouTube account, and anything associated with your blog is branded with the same logo and look.
- Bank Account – Create a separate bank account for your blog, don’t mix personal with business. It’s never a smart idea to mix the two. You want to be able to track your income and expenses for your blog separately from your personal banking. All businesses need separate reporting and you might as well start from the beginning with that domain purchase with your new business bank account! 😉
- Make It A LLC – This third one is not necessary but it adds a layer of protection to you and your personal assets. It can be considered down the road but really it doesn’t cost that much to create a Limited Liability Company. I know some states can cost less than $100 and can be easily done without a lawyer. You just need to contact your city hall and find the form you need, usually it’s all on the internet too these days.
Like all businesses, they take time to grow and make money, so this will be true for your blog too.
If you don’t treat your blog like a business, then you’ll never grow out of the hobby stage so why even start a blog as a hobby if you want to make money from it?
Treat it with the right approach from the get-go and you’ll have your blog making money much sooner.
Blogging has never been a get rich quick scheme but a successful blog can bring you plenty of riches. 🙂
There’s no telling how much you can earn with your blog, I’ve seen bloggers make over $100K a month, not a year, a month, so if you’re serious, the sky’s the limit! Having the right approach to your blog is your first step to start a successful blog!